Niche stores work by bringing in customers ready to buy. Those customers prefer the niche store when they want a specific product from a curated experience and they don’t want to get lost looking through thousands of options. Mass market stores may have almost...
With today’s booming technological advances, customers expect more from companies, especially when it comes to customer service. The level of quality of customer service drives the entire customer experience. To keep your company at the top of people’s minds, it’s...
Ecommerce: Why Does It Matter? If you want to grow your retail business, whether you’re selling coffee, clothing or, memorabilia, you need to track ecommerce metrics like customer acquisition, return rates, and website traffic. Tracking a variety of ecommerce metrics...
What’s the single most important thing to the success of your business? Customers, of course. But not just any customer. Happy customers. They are loyal, stay with you longer, and make you profitable. But there’s a hurdle in making customers happy: Customers have...
The world has become ever more globalized and connected, and nowhere is that more apparent than in e-commerce. Today’s consumers have become spoiled by online shopping, instant updates, and a fully personalized experience. They expect the “custom” to...
