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How a Strong Brand Can Make Your Online Store Stand Out

So, you’d like to launch an e-commerce business. Wise choice! Despite the rapid growth of online retail, consumer demand remains high. Online shopping is the new normal, and with a potentially global customer base, there is plenty of potential to grow. However,...

Why Competitor Analysis is Crucial to Building a Strong Brand

Most industries are oversaturated, meaning there are a lot of businesses offering similar products and services. Your success is largely dependent on how effectively you can capture your target customers’ attention. Unfortunately, this often means that the...

9 Ways To Keeping Your Customers Happy

Did you realize it costs five times more to find a new customer than to keep an existing customer? While it’s always great to gain new customers — after all, customers are the source of your revenue — it is just as important to retain the customers you currently have....