It’s an all too familiar scenario. Your ideal business and market is ready for the taking, but everything else about it seems to be about as clear as mud. And it starts with the most basic question. Do you want low, medium or high-ticket items on your shelves (or...
With today’s booming technological advances, customers expect more from companies, especially when it comes to customer service. The level of quality of customer service drives the entire customer experience. To keep your company at the top of people’s minds, it’s...
Being locked down has taught us that e-commerce is the future of business, and the future is now. As a result, more entrepreneurs are taking their businesses online, and it’s easy to see why: the e-commerce market has been expanding for years and shows no signs...
Ecommerce: Why Does It Matter? If you want to grow your retail business, whether you’re selling coffee, clothing or, memorabilia, you need to track ecommerce metrics like customer acquisition, return rates, and website traffic. Tracking a variety of ecommerce metrics...
Considering paid advertising to promote your business? Online ad platforms have drastically improved since the Internet’s early years. But which one best suits your needs? Let’s dig into the two most popular, Google Ads and Facebook Ads, and explore their...
