Niche stores work by bringing in customers ready to buy. Those customers prefer the niche store when they want a specific product from a curated experience and they don’t want to get lost looking through thousands of options. Mass market stores may have almost...
So, you’d like to launch an e-commerce business. Wise choice! Despite the rapid growth of online retail, consumer demand remains high. Online shopping is the new normal, and with a potentially global customer base, there is plenty of potential to grow. However,...
Knowing what to post on your website and which keywords to target can be challenging. If you’ve ever wished you could see exactly what real people are searching for, Google has actually already granted that wish. It’s called Google Trends, and it...
Shopify is an intuitive, affordable, yet powerful e-commerce platform known for its easy setup. It allows online entrepreneurs to set up attractive virtual storefronts with minimal coding, and it’s easy to integrate various marketing tools. However, a Shopify...
