Keywords are the way that customers and clients find your business online, so they’re a pretty big part of ecommerce. When a potential customer types a query into a search engine like Google, results are shown based on multiple factors, but especially how well the the...
Google’s Keyword Planner, formerly known as Keyword Tool, lets you assemble comprehensive lists of keywords for your PPC campaigns. Even if you’re not ready to launch a paid campaign, Keyword Planner is invaluable for determining the best keywords to...
